[Terrapreta] ethanol media blitz

lou gold lou.gold at gmail.com
Thu Nov 29 11:28:17 EST 2007


Hi Folks,

General Motors just launched a media blitz for it's new
flexfuel guzzling pick-up.
http://www.gm.com/explore/livegreengoyellow/

Corn ethanol was obviously chosen for the US market.
The yellow and green colors are an appeal to Brazil
(the national flag and main futebol colors). And the
4-door style is the one seen most commonly in Amazonia
(and probably other rainforest regions).

This ad is now appearing at eco websites like
EcoWorld where there are FOUR (4) button
placements on the page of the terra preta post
http://www.ecoworld.com/blog/2007/11/27/terra-preta/

and at Mongabay (the leading world rainforest info site)
http://news.mongabay.com/2007/1127-sekala_interview.html

WE NEED A GRAND STRATEGY TO DEAL WITH THIS

THE FUEL FOLKS HAVE A BIG JUMP ON THE SOIL SAVERS
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